Movement Alert｜NTES Rises 3.04% in Regular Trading, Asian Games Esports Events Continue to Boost Brand Exposure

Market Focus

Sep 28

On September 28, NTES rose 3.04% in regular trading, trading at 186.8 HKD/share, with turnover of 229 million HKD.

On the news front, the Asian Games esports events are providing a sustained catalyst for the company's gaming brand. NTES's flagship title Naraka: Bladepoint defeated Thailand 3-0 in the Asian Games esports final on September 24, clinching the first gold medal for China's team in this edition — and the first-ever Asian Games gold in a Chinese martial arts-themed esports event. Meanwhile, the Identity V Asian Games edition competition is scheduled from September 28 to 30, extending high-visibility exposure for the company's gaming portfolio.

On the financial side, the company reported H1 revenue of 60.7 billion yuan, up approximately 7% year-over-year, with gaming and related value-added services generating 50.7 billion yuan, up roughly 8%. However, adjusted net profit declined approximately 9% to 19 billion yuan, pressured by higher selling, marketing, and R&D expenses. Goldman Sachs maintains a Buy rating with a target price of 263 HKD, while Guotou Securities initiated coverage with a Buy rating and a 220 HKD target.

(The above content is based on publicly available market information, generated by a program or algorithm, and is intended solely as a stock movement alert. It does not constitute investment advice or a basis for trading decisions.)

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Goldman Sachs maintains a Buy rating with a target price of 263 HKD, while Guotou Securities initiated coverage with a Buy rating and a 220 HKD target.</p><p>(The above content is based on publicly available market information, generated by a program or algorithm, and is intended solely as a stock movement alert. 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NTES's flagship title Naraka: Bladepoint defeated Thailand 3-0 in the Asian Games esports final on September 24, clinching the first gold medal for China's team in this edition — and the first-ever Asian Games gold in a Chinese martial arts-themed esports event. Meanwhile, the Identity V Asian Games edition competition is scheduled from September 28 to 30, extending high-visibility exposure for the company's gaming portfolio.</p><p>On the financial side, the company reported H1 revenue of 60.7 billion yuan, up approximately 7% year-over-year, with gaming and related value-added services generating 50.7 billion yuan, up roughly 8%. However, adjusted net profit declined approximately 9% to 19 billion yuan, pressured by higher selling, marketing, and R&D expenses. 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Goldman Sachs maintains a Buy rating with a target price of 263 HKD, while Guotou Securities initiated coverage with a Buy rating and a 220 HKD target.(The above content is based on publicly available market information, generated by a program or algorithm, and is intended solely as a stock movement alert. It does not constitute investment advice or a basis for trading decisions.)","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":true,"editions":null,"column":"","sentiment":"1","news_tag":"","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":0,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"}}}