Baozun Inc., the Cayman-incorporated e-commerce enabler listed in Hong Kong with weighted voting rights, disclosed a share repurchase of 43,758 Class A WVR ordinary shares on 29 September 2026. The transaction, executed on the Nasdaq Global Select Market, was completed at prices ranging between USD 0.99 and USD 1.03 per share, for an aggregate consideration of USD 44.56 thousand. All shares bought were retained as treasury stock.

Post-transaction, Baozun’s outstanding share count (excluding treasury shares) decreased marginally to 161.04 million, down 0.03% from the 161.09 million recorded on 28 September 2026. Treasury stock rose to 13.24 million shares, representing roughly 7.60% of the company’s 174.28 million total issued shares, which remained unchanged.

The latest purchase forms part of the share-repurchase mandate approved on 16 June 2026, which authorizes the company to buy back up to 17.44 million shares. Cumulative repurchases under this mandate now stand at 87,423 shares—about 0.05% of the share base on the mandate date—leaving substantial capacity for further buybacks.

Under Hong Kong Stock Exchange rules, Baozun is restricted from issuing, selling or transferring any treasury shares for 30 days following the 29 September transactions, setting a moratorium period through 29 October 2026.

All repurchases were carried out in compliance with the requirements of both the Hong Kong Stock Exchange and the Nasdaq Global Select Market, according to the company’s filing endorsed by Chairman and Chief Executive Officer Vincent Wenbin Qiu.