Silk Road E-Commerce Empowers Diversified Innovation in Education for International Students in China

Deep News
Sep 29

High-quality joint development of the Belt and Road Initiative is a key measure for China to advance high-level opening-up and build a new development pattern in the new era.

Jiangsu has thoroughly studied and implemented the spirit of the Fourth Plenary Session of the 20th CPC Central Committee and, based on its position as a major open economy province, has put forward the strategic deployment of "building a two-way open hub with global aggregation power," continuing to stay at the forefront of Belt and Road co-construction.

Facing deep adjustments in the global economic and trade landscape and the accelerated iteration of digital technology, accurately seizing the opportunities of Silk Road e-commerce to empower education for international students in China, with digital technology as the core support, people-to-people exchange as the emotional bond, and the cultivation of interdisciplinary talent as a solid guarantee, promotes a comprehensive shift in international student education from extensive scale expansion to refined quality and efficiency improvement. This is an innovative practice for international student education in China in the new era to keep pace with the times, integrate industry and education, and serve the overall opening-up strategy.

With intelligent technology as wings, activating new momentum in international student education

Digital technology is the core engine driving the transformation, upgrading, quality improvement, and efficiency enhancement of cross-border e-commerce, and it is also a core competency essential for international commercial talent.

Keeping up with new trends in the global digital economy, frontier digital technologies such as artificial intelligence, big data, cloud computing, and OPC intelligent agents are systematically integrated into the talent training programs and curriculum systems for international students in China, creating a batch of Silk Road e-commerce characteristic application courses with strong industry adaptability, high feasibility for implementation, and reproducibility for promotion.

This achieves deep integration of intelligent technology with the entire cross-border e-commerce process, precisely adapting to the development needs of the digital and intelligent foreign trade industry, and comprehensively improving international students' digital and intelligent practical operation capabilities.

Focusing on the core scenarios of Silk Road e-commerce, precise efforts are made to address the pain points, difficulties, and bottlenecks in industrial development, such as difficulty in market assessment, low operational efficiency, high compliance risks, and inadequate service.

Efforts focus on training international students to rely on big data analysis to achieve precise assessment of overseas markets, help enterprises with intelligent product selection, and seize market opportunities; build a multilingual intelligent customer service system to break through cross-border language communication barriers and improve service efficiency; build an intelligent supply chain scheduling and risk warning platform to ensure smooth cross-border logistics and reduce supply chain risks; establish an intelligent calculation system for cross-border tariff compliance to effectively avoid trade risks and strictly control operating costs; use overseas social media intelligent marketing tools to precisely reach target customer groups and strengthen brand communication; and improve cross-border data security control mechanisms to build a strong digital trade security barrier and protect consumer information security.

Through full-chain optimization of operational processes, this promotes the transformation of Silk Road e-commerce toward intelligence, refinement, high efficiency, and security, and advances international student education toward digital empowerment, industry-education integration, and market adaptation.

With people-to-people exchange as a bridge, polishing a new identity card for international students

People-to-people connectivity is an important foundation for Belt and Road development and a core guarantee for the steady and long-term progress of Silk Road e-commerce.

International students in China are natural friendly envoys for cultural exchange and economic and trade connectivity between China and other countries, and they are also an important communication force for high-quality Jiangsu products going global.

Jiangsu closely follows the brand positioning of "Buy in China, Quality Goods from Jiangsu," innovates international communication and cross-border market promotion models, fully activates the bridge-and-bond value of international students in China, and builds a pragmatic platform for mutual promotion and two-way empowerment of economic and trade cooperation and people-to-people exchange.

Relying on the educational resource advantages of clustered universities in the province, international students from various countries are invited to become "Jiangsu Quality Goods Promotion Ambassadors," going deep into provincial science and technology industrial parks, intelligent manufacturing benchmark workshops, green ecological agriculture bases, distinctive cultural tourism and creative blocks, and well-known brand offline stores to immersively experience the hard-core strength of Jiangsu's intelligent manufacturing, the selected quality of distinctive products, and the profound heritage of Jiangnan culture.

International students fully leverage their native language advantages, localized perspectives, and overseas social communication resources. Through diverse forms such as real-scene product testing, full-process demonstrations of cross-border shopping, detailed explanations of cross-border logistics services, high-quality original short video creation, and overseas social platform livestream selling, they use communication methods that overseas audiences enjoy and readily accept to vividly tell Jiangsu brand stories, comprehensively display the core competitiveness of "Jiangsu products and Jiangsu goods," and precisely reach overseas consumer groups.

At the same time, the province regularly holds multi-track themed competitions such as Silk Road e-commerce innovation and entrepreneurship, cross-border livestreaming, and brand promotion, promoting learning and practice through competition, fully stimulating the innovative potential and creative inspiration of international students in China, and building a high-quality platform for them to accumulate industry practice experience, hone vocational skills, and broaden employment channels, making Jiangsu's two-way opening-up warmer, more dynamic, and more effective.

With "Chinese + skills" as the key, consolidating a new foundation for internationalized talent

Talent is the first resource for high-quality development of digital trade and the core support for the continued vigorous development of Silk Road e-commerce.

Overseas markets increasingly demand interdisciplinary commercial talent with international vision, proficient Chinese ability, solid professional literacy, and cross-cultural communication skills.

Based on its advantages in building a strong education province and a strong talent province, Jiangsu deepens the reform of education for international students in China, comprehensively promotes the "Chinese + skills" characteristic talent training model, actively explores practical paths for Chinese language to empower international students' career development and precisely serve the Silk Road e-commerce industry, continuously cultivates high-quality internationalized talent, and builds a solid talent reservoir for the province's high-level opening-up.

Universities adhere to fostering virtue through education, integrate fine traditional Chinese culture and new-era professional literacy education into the entire talent training process, and shape international students' good professional ethics.

At the same time, they promote deep integration of Chinese language teaching and professional skills, and cultivate international students' Chinese application ability at different levels.

Basic daily Chinese ensures smooth cross-border trade communication, business negotiations, and daily collaboration; advanced business Chinese helps practitioners leap from basic execution positions to high-end management and decision-making positions.

In addition, in response to emerging occupational forms spawned by the digital economy, such as self-media operations, AI short drama production, and online course education tutoring, and in combination with the development trend of Silk Road e-commerce extending from physical trade to knowledge services, paid content, and cultural products, targeted special teaching is carried out to cultivate international students' core abilities in copywriting, creative planning, content communication, and brand building, precisely matching new needs in overseas new media communication and cross-border e-commerce development.

Jiangsu will always keep in mind its mission and responsibility to serve the overall national opening-up strategy, closely follow the core requirements of high-quality Belt and Road co-construction, and use Silk Road e-commerce as an important lever to promote innovative practice in education for international students in China.

It will continue to deepen the three key areas of digital trade upgrading, international people-to-people exchange, and industrial talent cultivation, empower the two-way upgrading of industry and education with digital technological innovation, deepen people-to-people bonds between China and other countries through regular cultural exchange, and consolidate the foundation for opening-up development through internationalized talent cultivation, striving to build a two-way open hub with global aggregation power, striving to write a new chapter in Jiangsu's high-level opening-up, and contributing more Jiangsu wisdom and Jiangsu strength to promoting high-quality Belt and Road co-construction and the common development and prosperity of the global economy and trade.

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